Market assessment offerings include market sizing, positioning, and segmentation; competitive commercial intelligence; needs assessment; and product valuation and forecasting.
Technology assessment projects include new opportunity evaluation, portfolio review, clinical trial design and strategy; disease and therapeutic class reviews; and licensing and acquisition due diligence.
Reimbursement planning services include managed care marketing strategy, third-party payer segmentation and analysis, healthcare policy analysis, reimbursement assessment and program implementation.
Pharmacoeconomic planning and analysis services include value-in-use modeling, pharmacoeconomic positioning, outcomes planning, and cost-of-illness evaluation.
Pricing strategy includes customer segmentation, price sensitivity analysis, and contracting strategy.